In a world where social media has really taken over industries and communications, a lot of organizations are still trying to understand the best organizational structure for their social media. Many brands still believe that creating a social media team as its own silo is the best approach. This is the furthest from the truth. Social media … More Social Media Organizational Structure: the Employee Advocate
A Blog to Help Make Your Social Media REALLY Easy.
Guy Kawaski and Peg Fitzpatrick “The Art of Social Media” is the only book you need to read to learn or brush up on social media. Whether you are new to the social media game or an expert, I highly suggest you read this book. It provides tips for all levels. I mentioned in my last post the need for theory to bring home the … More Quick Guide to the Art of Social Media
What I have found is that the one thing that stays constant within social media is the theoretical framework that really backs social media. Since social media is always changing, it’s important to understand the concepts that drive social media to determine … More Social Media: Learn the Foundations to Leverage the Tactics